Good People Branding is a retail and consumer branding and idea company. We are a collaborative of critical and creative thinkers.
We work in brand strategy, advertising, design and online to help brands have meaningful conversations.
Does your brand need a brand new course? Hire us on an innovation-as-needed basis.

*denotes work done while at other agencies prior to the formation of GOOD PEOPLE BRANDING

"If you have an apple and I have an apple and we exchange these apples, then you and I will still each have one apple.
But if you have an idea and I have an idea and we exchange these ideas, then each of us will have two ideas."
—George Bernard Shaw

Need some fresh ideas? Or to springboard your thinking? Or simply to be inspired?
Wonder how someone else might put together a plan of attack around a particular strategy?
10 GOOD IDEAS is a product we offer that provides high level "what if" thinking without
(or before) an investment in full-blown concepting or creative.

How it works:

• • You give us a strategy or initiative you're working on. We give you 10 big ideas around it.
• • This service is successful for one reason alone: we customize a team of thinkers based on your challenge,
  and we pull from sometimes vastly different disciplines to get a full exploration of ideas.
• • These ideas are provided to you as "white papers." There are no visuals attached.
• • It's just the thinking and the support for that thinking, presented in a report format (albeit, a pretty one).
• • The minimum engagement for this service is $20,000.

Simple. Powerful. Provocative. Done.

 

Philosophies

Betsy

To engage us,
to become a collaborator,
or just to share something happy...

• • email: hello@goodpeoplebranding.com
• • phone: 612.208.2068